You are able to create your own custom drip email campaigns. The content and triggers can be set to your liking. To create your own drip email campaign:
- Sign in to your Point2 account at login.point2.com
- Click Campaigns from the top menu
- Click Drip Email
- Click Add custom campaign at the top of the page
- Type in a Campaign Name
- Check off the the General Triggers you want to have that prompts a prospect to be placed on this drip email campaign
- Click show next to Website Module Triggers and check off any of those triggers
- Use the drop downs to change the Salutation and Closing options
- Under Campaign Activities, type the subject of the message and set when you want the first email to send from the Send drop down
- Click Edit next to the subject field to compose the email
- For basic text emails, type your email in the editor box
- To add HTML content or to insert a third-party custom email template, click the Source button in the top left of the content editor.
- Click Save to save the email you are currently editing
- To add another email to the campaign, click Add Email and repeat the steps above to compose the email
- Once all of the emails are completed, click Save at the bottom of the page to have the campaign saved
- In order for prospects to begin receiving emails, click the Activate Campaign button